Automobile major Bajaj Auto (BAL) on Thursday said it was trying to expand footprint into overseas markets by launching motorcycles with its Japanese partner Kawasaki, to become leaders in the two-wheeler segment, similar to their position in the Philippines. Meanwhile, Kawasaki rolled out its Ninja 650R bike into India at the same event.
The Ninja 650R has been priced at Rs. 4.57 lakh (ex- showroom). The on road price would be below Rs. 5 lakh. BAL already has three other bikes – Pulsar 220, Avenger 220 and Ninja 250 R – in the probiking category.
On the reason to launch 650R in India, Kawasaki Motors Managing Director (Designate) Yoshiro Segawa, said, "Many customers had expectations for a new product. The purpose of Ninja 650R is to establish the presence of the Kawasaki brand as a premium sports model in India."
On Bajaj Auto's alliance with Kawasaki in overseas market, BAL Managing Director Rajiv Bajaj said, "We both are actively discussing to take it (two-wheeler expansion) to other markets. Discussions about this are going on." Mr Bajaj was also present at the launch of the Kawasaki Ninja 650R.
He, however, declined to disclose the target nations, saying "it would be premature to name any country now." "As far as this (Indian) market is concerned, we will continue to bring more bikes with Kawasaki." The company, however, has no plans for the next three months to open new showrooms in the country, Bajaj said.
Tags: automobiles, Kawasaki